Marketplace Briefing: The 3 biggest changes to marketplaces in 2024
Every year ushers in new changes, challenges and complexities to brands’ marketplace strategies. E-commerce still represents a small portion of retail, accounting for 16.2% of total retail sales in...
View ArticleAmazon Briefing: Why Heyday and Branded are combining to become Essor
It’s been a tough few years for the e-commerce roll-up space. A few years ago, aggregators flush with cash were scooping up brands left and right. But now many of the players are either consolidating...
View ArticleAmazon Briefing: Why Temu may not become the Amazon killer it once promised...
After two years of rapid global expansion, shopping app Temu has emerged as a genuine competitor to the biggest retailers in the U.S., including Amazon. But its growth is starting to look a lot more...
View ArticleAmazon Briefing: Despite its ubiquity, brands are rethinking and scaling back...
Every year brings new complexities to brands’ Amazon strategies. This week, brands and retailers came together to talk about industry trends and woes at the Modern Retail Marketing Summit. Speakers...
View ArticleAmazon Briefing: Amazon and other online retailers are winning more...
With the back-to-school shopping season underway, the rise of technology in classrooms is poised to give online retailers, including Amazon, a sales boost. More than one-third of back-to-school...
View ArticleAmazon Briefing: Gen AI is taking over product listings on Amazon & sellers...
Amazon sellers are bracing for more changes — and more headaches — as the e-commerce juggernaut relies more on artificial intelligence as part of its back-end operations. On July 31, Amazon announced...
View ArticleAmazon Briefing: 3 things to watch out for ahead of Amazon’s earnings
Amazon has had a strong start to 2024 so far. Last quarter, the e-commerce giant reported more than $143 billion in revenue in the first three months of the year, up 13% from the prior year. The...
View ArticleAmazon Briefing: What Google’s cookie reversal means for Amazon’s ad pitch
Amazon has been shoring up its highly lucrative ad business for a post third-party cookie world for years. Now, it’s looking like the third-party cookie may be here to stay. After four years of...
View ArticleAmazon Briefing: Online sales surge to $14B during record-breaking Prime Day
Shoppers in the U.S. spent more than $14 billion online during Amazon’s 48-hour sales bonanza known as Prime Day, up 11% from a year ago, according to Adobe Analytics, as deal-hungry consumers snapped...
View ArticleAmazon Briefing: What the merger between Saks and Neiman means for Amazon
Merger talks between department chain rivals Saks Fifth Avenue and Neiman Marcus have powered the retail industry’s rumor mill for years. But when Saks parent HBC announced last week that a deal was...
View ArticleAmazon Briefing: How brands are preparing for TikTok Shop’s Prime Day-like...
Brands on TikTok Shop are gearing up for a busy July as the video-sharing app looks to take on Amazon’s Prime Day, one of the largest sales events in the U.S. Starting on July 9, TikTok Shop will offer...
View ArticleAmazon Briefing: Amazon is quietly experimenting with virtual storefronts
More virtual stores are popping up on Amazon’s online marketplace. In one brightly lit store, Amazon shoppers can browse a curated selection of coffee makers neatly arranged on shelves, including...
View ArticleAmazon Briefing: Why more high-end beauty brands like Estée Lauder are...
Estée Lauder’s Too Faced. L’Oréal’s Kiehl’s. DTC brand Function of Beauty. These are some of the beauty and personal care brands that have opted to open Amazon storefronts in recent weeks. They join...
View ArticleAmazon Briefing: As competition grows, sellers invest heavy — and early — in...
Prime Day is still a month away, but third-party sellers have been gearing up earlier than ever, testing out new tools and media channels in the process, for one of Amazon’s biggest sales events of the...
View ArticleAmazon Briefing: What’s driving Amazon & Walmart’s subscription wars
As summer heats up, so are the subscription wars. Last week, Amazon announced that customers of its Prime subscription, a membership that costs $139 a year, would also get a free Grubhub+ membership....
View ArticleAmazon Briefing: Why locked-up merchandise in stores may be good news for...
For the past year or so, a bevy of retailers have sounded the alarm on theft in their stores. The word “shrink” — an industry term referring to the overall loss of inventory for a variety of reasons,...
View ArticleAmazon Briefing: Amazon still dominates online commerce, but Walmart shoppers...
Walmart’s e-commerce customers are outspending shoppers of rival Amazon, rusting the e-commerce behemoth’s crown as the king of online shopping, according to a new report. On average, customers spend...
View ArticleAmazon Briefing: With rising fees, Amazon sellers are rethinking their Prime...
Amazon third-party sellers are bracing for a tough Prime Day as a slew of higher fees imposed by the e-commerce giant eat into merchant profits, curbing their ability to offer steep discounts. Many...
View ArticleAmazon Briefing: How new Amazon requirements could reshape the Wild West of...
Amazon is the largest supplement retailer ahead of Walmart and Target. Now, it’s cracking down on products that aren’t independently vetted, a move insiders say could be a game-changer for the...
View ArticleAmazon Briefing: Amazon makes modest gains in grocery but still lags behind...
Amazon has steadily grown its grocery business over the last five years, according to a new report, but the e-commerce giant is still far from realizing its ambitions as a grocery juggernaut....
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