Amazon sellers are bracing for more changes — and more headaches — as the e-commerce juggernaut relies more on artificial intelligence as part of its back-end operations.
On July 31, Amazon announced on its discussion forum for sellers that the tech company will be overhauling its existing product bullet point requirements, ostensibly to make it easier for customers to compare products. Special characters, emojis and certain phrases, such as refund-related guarantees, will no longer be allowed. In other words, product listings will become more uniform across Amazon’s expansive web store.
This is a member-exclusive article from Modern Retail. Continue reading it on modernretail.co and subscribe to continue reading content like this.